Winning Group launches into New Zealand

Dean Blake

9th Jul 2021

Appliances business Winning Group has opened its first distribution centre in New Zealand, signaling the business’ first international expansion.

Plus, the business opened its largest Australian distribution centre in Altona North in Melbourne: a 45,000sqm site boasting 55 loading docks.

Located in Waitemata Port in Auckland, the 6000sqm distribution centre will allow the business to cut middle mile logistics costs and serve the Auckland area much faster.

Winning Group owns and operates the Winning Appliances, Appliances Online, Rogerseller and Home Clearance businesses, and specialises in moving bulky goods.

“Our Auckland DC is ideally located within the Port, allowing us to destuff stock, including MPI clearance, coming into the Ports of Auckland, store, dispatch and deliver stock straight to Auckland-based customers,” said Winning Group’s general manager of operations Mick Bunt.

“We are also servicing delivery outside greater Auckland by facilitating the dispatch of goods ready for line haul.”

Bunt said the business is already providing third-party logistics services for a ‘leading furniture retailer’ in New Zealand, and will aim to build that network out moving forward.

The site in Melbourne, however, was purpose-built over the last year to deliver the best possible shopping experience to its key customers in Melbourne and Victoria at large.

“Both DCs will help to continue the Group’s solid double digit growth and provide our customers and 3PL partners in Australia and New Zealand, with our legendary care and exceptional service,” said Winning Group’s chief operations officer Ryan Fritsch.

This story originally appeared on Inside Retail New Zealand.