E-commerce
Princess Polly rolls out in the US with Pacsun
Australian fashion boutique Princess Polly has teamed up with specialty retailer Pacsun to expand its offering into the US.
The brand – which previously sold in pop-up locations – will now be stocked in 15 Pacsun retail stores and online.
A variety of Princess Polly’s pieces will be showcased in dedicated presentation areas within Pacsun stores giving shoppers access to their favourite brands.
Brie Olson, Co-CEO at Pacsun, said the brand looks forward to offering customers “premier access” to Princess Polly’s broader range.
A larger assortment will be available online with a more general store rollout to follow.
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