Fazeek opens its first physical store, in Melbourne
Melbourne-based homewares and lifestyle brand Fazeek has opened its first physical store after five years predominantly selling online.
Established in 2017, the brand creates hand-blown glassware pieces for home and dining, signature home scents, soy candles, interior sprays, and essential oils – all handmade.
While primarily operating online until now, it also supplies selected retailers.
“Being a Melbourne business, it was fitting that we started here. Behind the custom-made curtains, you’ll find us making our hand-poured candles, unique interior sprays, essential oils and charcoal incense,” said Jackie Fazekas, founder of Fazeek.
“We love that we have this connection between our retail space and where our home fragrance range is produced, literally within metres of each other,” she said.
The new space, located in Fitzroy North village, boasts a two-toned, black-and-white design opening to a ‘scent bar’ in the middle. Customers will be treated to the brand’s favourite scents including Cannabis flower + Cedar, Leather + Sandalwood and Kakadu Plum + Bush Cucumber.
For the store opening, the brand collaborated with creative art studio Acid Flowers to decorate its vases with new colours and textures.
Other statement pieces in the collection include Balance Vases with hand-blown glass spheres, Wave Highballs, Oil Burners and Wave Coupes.
The business sells its range of hand-blown glassware and home fragrances through select retailers across Australia and New Zealand. They’ve also started supplying to End Clothing in the UK with plans to globally expand in the next few years.