Travel retail experts launch Naturally Northern Rivers e-commerce site
TravConsult directors Trevor Lee and Lilly Choi-Lee have launched an e-commerce platform called Naturally Northern Rivers Australia, offering local organic products.
The company said the launch of the site is to support smaller regional communities and further educate readers about the destination. Its co-founder, Trevor Lee, is working with local producers who are advocates of sustainable and ethical practices, and can demonstrate authentic provenance.
“Our core values have been the beacon that has guided us from the beginning, and provenance was key,” said Choi-Lee. “We’ve hand-selected products ranging from food to skin care, all Australian owned and grown and produced in the Northern Rivers, NSW.”
The brand has also partnered with Brisbane Airport to have its products featured in the BNE Marketplace.
“From a retail perspective it’s important to us that we take a collaborative approach in helping to put ethical and sustainable brands on centre stage,” said Annabel Bachmann, commercial marketing manager at Brisbane Airport Corporation.