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Topshop, Topman reappear on The Iconic

Australian online retailer The Iconic is adding British fashion brands Topshop and Topman to its portfolio.

The full Topman range and women’s denim are available from today, 31 October, with the full Topshop range becoming available by the end of November.

The move comes five months after Topshop/Topman in Australia went into voluntary administration, which Hilton Seskin, the man who brought the brand Down Under, attributed to outdated stock being sent from the UK.

But The Iconic CEO Patrick Schmidt said the brands were known Aussie favourites and that he was thrilled to add them to the company’s portfolio of 700 brands and 45,000 products.

“Our customers are at the heart of everything we do at The Iconic, from curating a world-class range of local and international brands to continuously innovating our technology for a seamless shopping experience,” Schmidt said.

“Topshop/Topman are two brands we know Aussies love – we want to keep bringing our customers the biggest and best brands in the world, which is why we’re thrilled to be welcoming Topshop/Topman to The Iconic family.”

Orders will be fulfilled from the online retailer’s 19,000 square metre fulfilment centre in Yennora, NSW, giving shoppers across the country fast access to the range.

The Iconic is known for its strong delivery offering, which includes free shipping over $50 and free returns for 30 days. It also supports three-hour and twilight delivery in Sydney and same-day delivery in Melbourne, Adelaide and Brisbane.

It has dedicated hubs for sportswear as well as for premium brands. Its website receives 10  million visits per month and its mobile app has over 1 million downloads, making it Australia’s most donwloaded fashion app.


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