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Logistics & Fulfilment

New pick-up, drop-off stations aim to ease online shopping

Global delivery service CouriersPlease (CP) has partnered with Westfield and Stockland shopping centres to make it easier for online shoppers to collect parcels and post returns.

The exclusive agreement involves the launch of POPStations (pick-up and drop-off stations) at 31 major shopping centres, including 22 Westfield shopping centres and nine Stockland centres, across New South Wales, Victoria and Queensland.

Developed with technology company TZ in 2015, the service allows online shoppers to redirect their parcel delivery to a shopping centre POPStation during the goods transit process, if they will not be home to sign for it.

After ordering through a selected CP-partnered online retailer, shoppers will receive an email or SMS notification when their order is on its way, giving them the option to activate the redirection.

POPStations can also be used to send parcels, supporting returns, after consumers book and pay for their delivery online at couriersplease.com.au.

Market research has shown 48 per cent of shoppers collect parcels from flexible delivery locations because they are not home to receive the parcel, and 29 per cent choose delivery collection points for the convenience.

CP CEO Mark McGinley, said customers and retailers alike are migrating online to meet the growing demand for convenience and choice.

“POPStations enhance the online shopping experience for Australian shoppers by allowing customers to send parcels at a time that suits them, at a location that suits them,” he said.

CP delivered more than 17 million parcels Australia-wide and internationally in 2016.

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