Michael Hill’s Medley launches on The Iconic
Jewellery label Medley has expanded its online reach by launching on fashion and lifestyle e-commerce platform The Iconic.
The partnership with The Iconic is expected to attract a larger customer base to the Australasian jewellery brand. Under the partnership, The Iconic will feature a variety of Medley’s items, including bracelets, necklaces, rings and earrings, made from gold, silver and ethically sourced diamonds.
“This was a key strategic move to help increase brand awareness for Medley,” said Daniel Bracken, CEO at Michael Hill. “With 15 million visitors per month to The Iconic, it’s fantastic exposure to a wide new and needs-driven audience.”
As an Australian-founded company, we also want to position Medley amongst Australia’s most renowned brands.”
Online jewellery brand Medley was founded last year by Michael Hill International with an aim to serve on-trend offerings to Aussies.
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