Country Road adds Sunglass Hut to online offer
Country Road has added Sunglass Hut to its online marketplace, expanding its third-party offering with eyewear brands through the Mirakl platform.
The partnership allows customers to shop Sunglass Hut’s range directly through Country Road’s website and app. Brands available at launch include Ray-Ban, Oakley, Armani Exchange, Emporio Armani, Polo Ralph Lauren, and Michael Kors.
Among the best-selling styles available are Ray-Ban’s Aviator Classic and Wayfarer Classic, alongside Oakley’s Frogskins and a broader selection of sunglasses from the retailer’s portfolio.
“We are excited to partner with Luxottica and the Sunglass Hut team,” said Phill Read, GM of marketplace at Country Road Group.
“This represents a significant step as we continue to develop a distinct marketplace assortment, providing existing and new Country Road customers with the convenience of shopping for aspirational, category-leading brands without leaving the site.”
- Further reading: Country Road moves into fashion rental.
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