Buyinvite.com.au launches

Mark Freidin

8th Jul 2009

Online Shopping Club Offering Member Access to Weekly Designer Brand Sales Events. Virtual Doors Opening Today!

Sydney, 9 July 2009

Launching today, buyinvite.com.au is a unique Australian online designer brand shopping club offering exclusive access to sought-after brands at 50-80% off RRP via time-limited Sales Events consumers can’t afford to miss.

Members of buyinvite.com.au can expect to enjoy and indulge in the opening of local and international designer brand sales events every few days. Brands come from a number of product categories including; men’s and women’s fashion, fashion accessories, home wares, sports wear and electronics.

Access to these exclusive sales is a privilege, as is access to the buyinvite.com.au website. Membership is free and there is no obligation to purchase. However, you must be invited by an existing member.

Referrers are rewarded with a $10 coupon (redeemable for up to a year) upon the first purchase their

friends make. In the week before each designer brand sale, an e-invitation is sent to all members where they can register for the sale and access sale details. This is accompanied by a custom built video trailer which offers a sneak-preview of the brand’s offering and announces the sale’s starting and finishing dates.

Sales events will begin at 6am AEST weekdays and 8am AEST weekends and last for three days only.

During the sales events, members can access each brand’s product offering with high-quality zooms,

detailed product descriptions and the sale price versus recommended retail price.

Secure payment is made online through highly reputable partners, Verisign / eWay and Westpac. Products are wrapped with care and sent via Australia Post to members. buyinvite offers a 5 Day money back guarantee on most products sold through the site and retains a strong customer service policy as part of its product offering.

The business was created in late 2008 by Stephen Coles and Ben Hollenstein. According to Stephen Coles, “For the first half of 2009, buyinvite has concentrated its efforts in creating a robust and user friendly IT platform while at the same time developing relationships with leading brands. buyinvite is focused on promoting brands in the best way possible online while offering members the best value on designer brands.”

According to Ben Hollenstein, “The business model is based off a highly successfully European business model which has gained traction globally, spreading from Europe to the US and on to Asia. The market