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E-commerce

Vend appoints country manager for APAC region

Bolstering its strategy in the region, Vend has announced the appointment of Dave Scheine in the newly created role of country manager for APAC.

Based out of Vend’s Melbourne office, Scheine will report directly to Vend’s CEO Alex Fala. As country manager, he will be responsible for sales, customer success, marketing and channel teams in the region.

The appointment is part of the company’s wider regional strategy to grow its global sales teams and extend its position in key markets.

Vend recently hired two other new senior leaders in the United Kingdom and North America, along with Ana Wight, chief strategy officer, who joined Vend from McKinsey & Company in May.

Scheine comes to Vend from online reviews company, Yelp, where he launched sales and operations teams into 30 countries across EMEA and APAC. Prior to Yelp, he spent five years in online sales and operations for Google, helping to set-up and run large offices in India and Poland.

“Small-to-medium retailers are the backbone of our communities and cities, but they have a big challenge ahead in competing with large chains and e-commerce giants like Amazon. They need the right tools to grow and succeed, and Vend has a world-class product that gives these retailers the same advantage as the big box stores. Vend is such a great bunch of people who live retail and that’s why I’m excited to be joining the team here in Australia,” Scheine said.

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