Typo launches UK online store
Stationery retailer, Typo, has opened an online store to service the UK market, Typo.com/UK.
The e-commerce site is the first phase of Typo’s UK expansion, with stores to follow later in the year.
“We already have a significant number of UK customers within a loyal legion of global followers who live and breathe the Typo brand and that shop on our international Typo websites, so we have a good indication of what the market will want,” said Luke Slattery, creative manager at Typo.
Typo is the first brand in the Cotton On stable to venture into Europe and the UK is the 12th country Typo has entered.
“In our first three weeks of trading in the UK, sales have well and truly surpassed our expectations with great customer feedback so far,” Typo general manager, Bianca Ginns told sister site, Inside Retail.
“Whilst we are currently looking for an appropriate site for our very first bricks and mortar store, the launch of Typo.com is the first step of our UK expansion plans.”