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Domino’s will now call customers two minutes before their pizza arrives

Domino’s technology-led delivery service is about to get more reliable, the business said, with the introduction of a ‘Call on Arrival’ feature.

The new tech will make an automated voice call made to a customer when their delivery driver is within 600 metres, or two minutes, of their destination, all tracked by Domino’s in-car GPS technology.

“For customers, this could mean providing enough notice to come downstairs if they live in an apartment building, or to put the porch light on so their house can be easily located, to restrain their dog, prepare their payment method, or simply make sure they are dressed appropriately,” said Domino’s Australia and New Zealand chief executive Nick Knight.

“The result? Less time spent scrambling at the door at the risk of your order going cold.”

Domino’s says Call on Arrival will reduce the delivery cycle.

Domino’s digital technology plays an important role in the business, leading many of its customer-facing efforts to decrease delivery time and increase product quality. And, according to Knight, it will also help Domino’s team members to be more efficient and accurate, and to more easily facilitate zero contact delivery.

“It [will] assist our Delivery Experts to make more deliveries in less time – helping to keep more Australians at home and safely fed during this time,” Knight said.

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