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Bamboozld relaunches website, boosts sustainability cred

Australian fashion brand Bamboozld has relaunched its website and pledged to support community-based charities.

As part of the website redesign, the brand has partnered with technology platform i=Change encouraging shoppers to donate $1 from their purchase to three Australian charities such as Thread Together, Foodbank and Beyond Blue.

Bamboozld’s business development manager, Jacquie McGowan, said the re-launch was aimed at creating an “improved user experience” and allowing the business to focus on the bigger picture rather than maintaining the backend.

She added the switch to the Shopify platform will also vastly improve the shopping experience of customers and enable future growth for the brand.

The website sells a range of sustainable and eco-friendly socks, sleepwear and underwear products.

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