Australia Post takes cornerstone stake in e-commerce logistics firm Shiperoo
Australia Post has acquired a 25 per cent share in startup Shiperoo ushering in a new strategic relationship with the nation’s largest logistics company.
Shiperoo said the investment demonstrates a shared commitment to make the process of returning purchases easier and more efficient, as well as promoting environmental responsibility.
“Australia Post has decided to invest in Shiperoo as part of our focus on e-commerce services for Australian retailers and customers as competition grows,” said Australia Post executive GM, parcel, post and e-commerce services, Gary Starr.
“We recognise the importance of supporting state-of-the-art, contemporary fulfilment services to meet the changing needs of customers.”
Shiperoo is aiming to transform the retail returns business. It has invested considerably ($30 million) in advanced AI-powered technologies and automation to improve retailer operational efficiency and customer experiences.
“Shiperoo was born from the desire to turn the pipe dream of efficient, cost-effective returns management into a reality, using automated multi-channel fulfilment facilities that are powered by market-leading roboAc technology and AI,” added Shiperoo founding partner Nishan Wijemanne.
“This includes rapid fulfilment execution for same-day shipping readiness, seamless returns for consumers through Australia Post’s network, efficient returns processing for retailers, and the integration of managed returns into the circular economy through recommerce opportunities.”
Last September, Shiperoo tapped Catch co-founders Gabby and Hezi Leibovich to lead its new direct-to-consumer platform that focuses on selling returned items at discounted prices.
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