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E-commerce

Amazon shopping app launches ‘International Experience’

Amazon has launched what it calls “the International Shopping Experience” within its Shopping App, allowing customers to browse and shop more than 45 million eligible items that can be shipped to their country from the US.

The new service works only on mobile browsers and within the Amazon shopping app for iOS and Android devices.

Amazon shopping app

It comes in five languages, including Simplified Chinese and English and the ability to shop in 25 currencies.

Amazon says the International Shopping Experience displays clear pricing, shipping costs, and import duty estimates, with Amazon coordinating with courier services for customs clearance on behalf of the customer so there are no surprises at the time of purchase or delivery.

Customers will be able to browse and shop for products across categories including electronics, books, clothing, shoes and toys. They can choose from different shipping options and delivery speeds, depending on how quickly they want their package to arrive.

“We are always innovating on behalf of our customers, and with today’s launch, we are making the shopping experience on mobile devices even better and more convenient for our customers who live outside the US,” said Samir Kumar, VP of Amazon exports and expansion. “Customers have been asking for a way to easily find and shop only for products available to be shipped to them. The International Shopping Experience solves this customer need and makes it simple to browse, shop and ship more than 45 million products to over a hundred countries around the world.”

Customers who download the Amazon Shopping App from the Apple App Store or Google Play Store will automatically be placed into the International Shopping Experience. Customers who already have the Amazon Shopping App need to go into their settings within the app, choose the ‘Country & Language’ option and select ‘International Shopping’ in the country picker.

Customers can then set their language and currency of preference to enjoy a customised shopping experience, and can change their location at any time to automatically see products that are eligible to be shipped to their selected delivery location.

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