Mr Porter to launch own-label footwear

Dean Blake

3rd Sep 2018

Online men’s marketplace MR PORTER will launch its first foray into footwear and accessories under it’s own-label brand Mr. P this September.

Eight essential footwear staples will be introduced, including classic loafers, Derby shoes and white leather sneakers, which will be available year-round.

Along side this seven seasonal shoe styles will launch, beginning with the winter collection, including lace-up boots, suede desert boots and shearling-lined walking boots.

The company’s style director, Ollie Arnold, noted how proud he is of the brand, and how it has grown.

“Introducing footwear is a significant moment for us and I am delighted to share the results: beautifully crafted shoes with the signature Mr. P aesthetic – meaning each pair fits perfectly with the mainline apparel,” Arnold said.

The seasonal collections are inspired by style icons and culturally significant moments.

Mr. P will also introduce a range of socks, with three cotton essentials complemented by nine pairs of heavy-gauge seasonal styles.

“I am very excited to showcase Mr P.’s first ever footwear range,” Mr Porter’s buying director Fiona Firth said.

“We have worked endlessly to source the best manufacturer to work with to master the shoes’ design and quality, and we are thrilled with the outcome.”